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Discover Scalp Defense Bleaching Powder, specially designed for more sensitive scalps. Scalp defense bleaching powder is non-volatile, with an exc...
View full detailsDiscover the Nova 9-tone bleaching powder, specially designed to achieve the highest level of lightening. Nova Lightening Powder, with an exclusiv...
View full detailsDiscover the On Care color block shampoo developed for colored hair. Ideal for colored hair, it cleans and moisturizes the hair fiber. It is recom...
View full detailsDiscover the Artistic Flair professional care line by Selective Professional. Artistic Flair's Due phasette leave-in conditioning spray is ideal af...
View full detailsThanks to the equalizing and reconstituting action of ceramides, the Smooth Beauty Milk smoothes the cuticles and eliminates frizz, taming, nourish...
View full detailsDiscover the On Care densifill shampoo developed for fine and thinning hair. Ideal for fine or thinning hair that needs to be recharged. It streng...
View full detailsDiscover the On Care Hydration shampoo elaborated for a daily use of dry and dull hair. Its formulation rich in vegetable oils allows to clean in ...
View full detailsONcare Color Block Conditioner rebalances, conditions and protects the color pigments in the hair fiber. Enriched with wasabi root and rice amino a...
View full detailsDiscover the On Care densifill treatment developed for fine and thinning hair. The professional On Care densifill treatment offers an instant effe...
View full detailsDiscover On Care Densifill Mousse developed for fine and thinning hair. On Care Densifill Mousse is a volumizing spray treatment ideal for fine or...
View full detailsDiscover the On Care Hydration conditioner elaborated for a daily use on dry and dull hair. Its formulation rich in vegetable oils allows to moist...
View full detailsDiscover the On Care Dandruff shampoo to fight against dandruff. Thanks to the antimicrobial, anti-mycotic and antiseptic action of Piroctone Olam...
View full detailsThanks to the antioxidant action of violet extract, ONcare Silver Power shampoo gently cleanses, revives and strengthens cold tones, neutralizing u...
View full detailsThanks to the hydrating and filmogenic action of jojoba oil, the Instant Touch fluid tames, seals and protects the surface of the cuticle, leaving ...
View full detailsThe Equalizer ONcare spray conditions and equalizes the hair shaft, optimizing the technical services of hair color, for longer lasting results. It...
View full detailsThanks to the combined action of the keratin and ceramides amino acids, the ONcare Post Treatment mask repairs, conditions and rebalances the hair ...
View full detailsColor Block spray stabilizes, conditions and protects, restoring the physiological pH of the hair. The addition of wasabi root and rice amino acids...
View full detailsDiscover the On Care Reduce shampoo for hair that regresses quickly. Thanks to the normalizing, sebum-regulating and antiseptic action of the acti...
View full detailsDiscover the Selective ONcare Extra Care Hand Cream for a complete beauty routine. Thanks to honey and aloe vera, it leaves hand skin soft, hydrate...
View full detailsDiscover the On Care derma oil lotion developed to protect and purify the scalp. Thanks to the combined action of Arnica Calendula and other preci...
View full detailsDiscover the On Care anti-dandruff lotion designed to rebalance the scalp affected by dandruff. Thanks to the antimicrobial, antimycotic and refre...
View full detailsLooking for volume and density? Discover our introductory offer On Care Densi-fill by Selective. ONcare Therapy Refill is the complete line for no...
View full detailsDiscover the On Care Lenitive shampoo elaborated to soothe the most sensitive scalps. Thanks to the soothing and calming action of sunflower and c...
View full detailsA rebalancing and regenerating treatment of Selective for dry or damaged hair. Thanks to the sinergic action of mineral trace elements and vegetabl...
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