HAIR COLOR

Coloring shampoo mask. Created to respond to the needs of women who lives in a hurry, Selective Professional Research Laboratories have designed a ...

Discover Selective's Powerplex bleaching powder with its powerful lightening properties and maximum protection of the hair fiber. Thanks to an inn...

Complete the NYO coloring line with NYO Cream Oxidants. NYO Cream Oxidizer is a stable, creamy oxidizing emulsion that blends perfectly with color...

Discover the hair makeup remover specially designed to remove oxidation and pigments.It gently removes oxidation and direct colors, totally or par...

Imagine an infinite number of possibilities and transformations with the Cult.o. color chart. Find the 78 shades available in the range to easily ...

You would like to endorse NYO's anti-yellowing hair color or you are already using the color in your salon? Find the different shades available in...

Discover our most complete introductory offer to endorse the high-performing ColorEvo coloration range from Selective professional. A true Boutiqu...

Decolorvit Plus is a universal blue bleaching powder, targeted to neutralize warm highlights. Ideal for a super-lightening, even and regular action...

Discover our introductory offer dedicated to Reverso toners. A true Boutique 8084 favorite and a true gem of color, Reverso toners even out, enha...

Would you like to change your hair color range or try the ColorEvo line, which has already been adopted by thousands of hairdressers around the wo...

Epidermic Stain Remover Cream At the end of a coloring service, use VC via color wipes to gently remove traces of color from the skin, especially t...

Additive for multi-level technical services. Additive specifically designed for foil-free, multi-tonal colour and bleach treatments. It makes salon...

Discover the decolorvit Art bleaching cream specially developed for fragile and colored hair. Its creamy texture guarantees maximum safety in the ...

Creates new bonds, protects and strengthens the hair fiber during the coloring, bleaching, perming and straightening processes, preventing breakage...

It is a stabilized creamy oxidizing emulsion. It blends perfectly with both colorations and lightening products. It ensures color stability during ...

Want to bring in a new range of ammonia-free hair colors that suit even the most sensitive clients? Discover our Reverso introductory kit from Sel...

Fortifies the new bonds created by powerplex 1 (bond creator) ,ensuring nourishment and hydratation to the hair fiber whilst enhancing the cosmetic...