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  • Selective Colorevo Hair Color 1/2 - 100 ml

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    Discover ColorEvo professional hair color by Selective. Colorevo guarantees extraordinary color, healthy hair and sensational results thanks to the...

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  • Selective Colorevo Hair Color 2/2 - 100 ml

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    Discover Colorevo professional hair color by Selective. Colorevo guarantees extraordinary color, healthy hair and sensational results thanks to th...

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    Selective ColorEvo OXY Peroxides - 1000 ml

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    Discover Selective's Colorevo Oxy peroxides specially designed to achieve stunning results with all COLOREVO shades. Using Colorevo Oxy peroxides ...

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    Selective Decolorvit Active Use - 750 ml

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    A real favorite of the Boutique 8084 and hundreds of hairdressers, discover decolorvit Active use peroxides enriched with a blue pigment to effecti...

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  • Selective Colorevo Hair Color Chart

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    Discover the world of ColorEvo hair coloring by Selective to let your talent flies! A rich color chart with more than 190 shades including 116 stan...

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    Selective Decolorvit Nova Bleaching Powder (9 Lightener)- 500 gr

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    Discover the Nova 9-tone bleaching powder, specially designed to achieve the highest level of lightening. Nova Lightening Powder, with an exclusiv...

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  • Selective Decolorvit Plus Bleaching Powder - 500 gr

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    Bleaching powder plus is formulated to achieve up to 7 levels of lightening with fast, even action. Its exclusive "safe salon formula", with zero ...

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  • due phasette leave-in spray by Selective Professional

    Selective Artistic Flair Due Phasette Spray

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    Discover the Artistic Flair professional care line by Selective Professional. Artistic Flair's Due phasette leave-in conditioning spray is ideal af...

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  • Hair Color Aluminum Foil

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    Aluminum foil for coloration that is perfect for all different techniques. Can be used with all brands of coloring. Roller size : Thickness: 14m...

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  • Eco mousse curllover for curly hair by Selective Professional

    Selective Curllover Eco-Mousse 150 ml

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    Discover Selective Professional's Curl Lover eco-mousse specially designed for curly and wavy hair. Curl Lover eco-mousse gives curls a boost and ...

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  • Now Up To 230 Heat Protector Spray 200 ml

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    An essential step in all styling, choose excellence with Now Up to 230° Heat Protection Spray by Selective. Protecting up to 230°, the Up to 230° ...

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    Selective On Care Instant Touch Fluid - 50 ml

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    Thanks to the hydrating and filmogenic action of jojoba oil, the Instant Touch fluid tames, seals and protects the surface of the cuticle, leaving ...

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  • Selective Hemp Sublime Elixir - 100 ml

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    Discover the Sublime Hemp range enriched with hemp oil with excellent beneficial properties ideal for restoring the right level of hydration and nu...

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  • Shampoo-mask colour reviving 531 by Selective Professional
    Shampoo-mask colour reviving 531 by Selective Professional
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    Selective 531 Colour-Reviving Mask Shampoo - 275 ml

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    Coloring shampoo mask. Created to respond to the needs of women who lives in a hurry, Selective Professional Research Laboratories have designed a ...

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  • Anti humidity hair spray alpha keratin by Selective Professional
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    Alpha Keratin spray anti-humidity 100 ml

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    Discover the alpha keratin anti-humidity spray to control hair even in humid conditions. Its formula enriched with andiroba oil and vegetable kera...

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  • Now light on Frizz control shiner fluid 100 ml

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    As a finishing touch or an everyday essential, discover Selective's Light On shine fluid. It eliminates static, giving hair maximum shine and smoo...

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  • PowerPlex Bleaching Powder 500gr

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    Low stock

    Discover Selective's Powerplex bleaching powder with its powerful lightening properties and maximum protection of the hair fiber. Thanks to an inn...

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  • Dry Shampoo Set Up by Selective Professional
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    Now Set Up Instant Volumizing Shampoo 200 ml

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    Discover Selective professional's Now Set up dry shampoo, designed to add volume, texture or to space out shampoos. Ideal for hair that tends to g...

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  • Maintain shampoo Alpha Keratin by Selective Professional
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    Alpha Keratin Maintain shampoo 250 ml

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    Discover the Alpha Keratin Maintenance Shampoo so your clients can enjoy the effects of the treatment for a long time. It cleans, nourishes and co...

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  • Selective Cemani Lotion - 125 ml

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    Discover the Cemani range by Selective Professional. A line designed especially for men. Hair that falls out? Want to activate hair growth? Discov...

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  • Mask Alpha Keratin by Selective Professional
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    Alpha Keratin Conditioning Mask 250 ml

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    Veg Keratin CONDITIONING AND NOURISHING MASK, formulated to enhance the treatment cosmetic effects. It brings hydration and nourishment for softer ...

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    Selective Colorevo Hair Color Intro Kit 121 tubes

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    Discover our most complete introductory offer to endorse the high-performing ColorEvo coloration range from Selective professional. A true Boutiqu...

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  • Intro Kit Selective Alpha Keratin

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    Discover alpha keratin, the 1st smoothing treatment with plant keratin. The apha keratin treatment straightens, smoothes and repairs damaged and s...

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  • hair makeup remover specially designed to remove oxidation and pigments by Selective
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    Decolorvit Eraser - Colour Remover Cream 250 gr

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    Discover the hair makeup remover specially designed to remove oxidation and pigments.It gently removes oxidation and direct colors, totally or par...

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